I designed a series of visually engaging paid social ads to capture attention and drive conversions. The ads feature a clean, modern design that aligns with HexClad's brand aesthetic while highlighting the key promotional message: significant discounts on premium cookware. I created both carousel and single image formats to optimize performance across platforms.
The carousel ads showcase multiple products in a cohesive layout, each image emphasizing the unique features of HexClad's hybrid technology—combining stainless steel, non-stick, and cast iron. The lifestyle variations present the cookware in a real-world context, appealing to customers looking to elevate their culinary experience.
Each ad was designed with the target audience in mind, ensuring a balance of eye-catching visuals and clear messaging to encourage clicks and purchases during the holiday sale event.
