For DreamFactory, I developed a comprehensive branding strategy and style guide to establish a strong, cohesive visual identity. The branding included a refreshed logo, color palette, typography, and design elements that reflect the company's innovative and dynamic nature. The style guide provided detailed instructions on logo usage, color applications, and font guidelines, ensuring consistency across all marketing materials and platforms. This rebranding effort successfully modernized DreamFactory's image, enhancing its market presence and appeal to its target audience.
