Freelance Graphic Designer & Illustrator, April 2023 - Present
• Collaborated with diverse clients to deliver custom graphic design and illustration projects.
• Specialized in brand identity, creating cohesive visual elements that enhance brand recognition.
• Developed digital assets, including social media graphics, email campaigns, and website designs, to boost client engagement and sales.
Senior Designer, Integrate.io, June 2022 - April 2023
• Led the rebranding of Integrate.io, developing a comprehensive style guide and visual assets that aligned with the company's new direction.
• Designed marketing materials such as white papers, infographics, and LinkedIn carousel ads, driving increased engagement and lead generation.
• Managed complex projects, including a full brand and website refresh, collaborating closely with the VP of Marketing, CEO, CTO, and developers.
Graphic Designer, Thrasio, April 2021 - January 2022
• Created a variety of marketing collateral, including digital banners, email campaigns, and social media graphics.
• Worked closely with the marketing team to develop visually appealing designs that enhanced brand awareness and drove conversions.
• Contributed to the successful launch of multiple product campaigns, resulting in increased customer engagement and sales.
Graphic Designer, Lemonkind, February 2020 - August 2020
• Designed email blasts and digital banners that significantly increased open rates, click-through rates, and sales.
Developed high-fidelity product mockups and packaging designs that improved product presentation and customer experience.
Graphic Designer, Align, June 2019 - January 2020
• Developed comprehensive brand guidelines to ensure a consistent and cohesive visual identity across all marketing channels.
• Designed an informative and visually appealing eBook on data center consolidation, blending technical content with compelling visuals to enhance readability.